基于微信小程序的广电融媒电商前台系统的设计与应用  

Design and Application of a Front-end System for Radio and Television Integrated Media E-commerce Based on WeChat Mini Program

作　　者：王盼 Wang Pan(Zhejiang Radio and TV Group,Zhejiang 310012,China)

机构地区：[1]浙江广播电视集团,浙江310012

出　　处：《广播与电视技术》2025年第1期57-61,共5页Radio & TV Broadcast Engineering

摘　　要：本文介绍了浙江广电集团好易购家庭购物频道“蓝莓云超市”小程序前台系统的设计和建设情况,阐述了融媒电商前台系统设计方面的技术理念和实践心得,探讨了广电融媒电商发展的新思路。This article introduces the design and construction of the front-end system of the“Blueberry Cloud Supermarket”mini program on the Haoyigou family shopping channel of Zhejiang Media Group.It elaborates on the technical concepts and practical experience of the front-end system design of integrated media e-commerce and explores new ideas for developing radio and television integrated media e-commerce.

关 键 词：融媒电商 微信小程序 前台系统 VR直播 微信标记语言 

分 类 号：TP302.1[自动化与计算机技术—计算机系统结构]