村委会宣传何以影响农户宅基地退出意愿?——基于政策认同的中介效应分析  

How does the village committee's promotion affect farmers'willingness to withdraw from their homesteads?Analysis of mediation effect based on policy recognition

作　　者：唐鹏[1,2] 徐凡[1] 李敏 TANG Peng;XU Fan;LI Min(School of Public Administration,Sichuan University,Chengdu 610065,China;Center for Social Development and Social Risk Control,Sichuan University,Chengdu 610065,China)

机构地区：[1]四川大学公共管理学院,四川成都610065 [2]四川大学社会发展与社会风险控制研究中心,四川成都610065

出　　处：《土地经济研究》2024年第1期99-120,共22页Journal of Land Economics

基　　金：四川省哲学社会科学基金项目(编号:SCJJ23ND193);四川省哲学社会科学重点研究基地“社会发展与社会风险控制研究中心”2021年度项目资助(编号:SR21A12);中国人民大学教育基金会林增杰土地科学发展基金优秀学术论文资助项目(2023);2023年度四川大学中央高校基本科研业务费研究专项资助(2023自研-公管13)。

摘　　要：村委会在宅基地退出工作中承担着重要的政策宣传功能,对农户宅基地退出意愿有着重要的影响,而农户在与村委会的互动之中,个体对宅基地退出的政策认同又对其退出意愿起到重要的中介影响。基于四川省宅基地制度改革试点区299份农户的调研数据,运用有序Logit模型、中介效应模型实证研究村委会宣传对农户宅基地退出意愿的影响及农户政策认同的中介效应。研究结果表明:(1)宣传强度和宣传过程透明度显著正向影响农户的宅基地退出意愿,宣传方式多样性负向影响农户的宅基地退出意愿但不显著;(2)政策认同在村委会宣传对农户宅基地退出意愿的影响过程中存在正向部分中介效应。由于存在改变农户认知、降低交易成本、提高农户参与度以及促进政策认同的功能,村委会宣传成为影响农户宅基地退出意愿的重要因素。因此,本研究从提高村委会宣传能力、实施价值引导性政策宣传手段和完善农村政策信息宣传反馈机制这几个角度提出了政策建议。The village committee plays an important role in policy promotion,which has a significant impact on the willingness of farmers to withdraw from homesteads.In the interaction between farmers and the village committee,the individual's policy recognition with the village committee's policy promotion plays an important role of meditor in their willingness to withdraw.Based on the survey data of 299 farmers in the pilot area of homestead system reform in Sichuan Province,this study used ordered Logit model and mediation effect model to empirically study the impact of village committee policy promotion on farmers'willingness to withdraw from homesteads and the mediation effect of farmers'policy recognition.Research has found that:(1)The promotion intensity and promotion transparency significantly positively affect farmers'willingness to withdraw from their homesteads,while the promotion diversity negatively affects farmers'willingness to withdraw from their homesteads,but not significantly.(2)Policy recognition has a positive part of the mediation effect in the process of the impact of village committee policy promotion on farmers'willingness to withdraw from homesteads.Due to the functions of improving farmers'awareness,reducing transaction costs,increasing farmers'participation,and promoting policy recognition,the policy promotion of village committees has become an important factor in affecting farmers'willingness to withdraw from their homesteads.Therefore,policy recommendations are proposed from the perspectives of improving the promotion intensity of village committees,implementing value-guided policy promotion methods,and improving the feedback mechanism for rural policy promotion.

关 键 词：村委会作用 宅基地退出 政策认同 中介效应 

分 类 号：F32[经济管理—产业经济]