The Practical Logic and Optimization Path of Rural Human Settlement Environment Governance in Jiangsu Region of China from the Perspective of Cultural and Tourism Integration  

作　　者：Zhong Wei Jingyi Zhao Yongshuai Zhang Yun Sun 

机构地区：[1]Nanjing Tech University Pujiang Institute,Nanjing 211200,Jiangsu Province,China [2]School of Design,Nanjing University of Arts,Nanjing 210013,Jiangsu Province,China

出　　处：《Proceedings of Business and Economic Studies》2025年第1期119-126,共8页商业经济研究(百图)

基　　金：2022 Key Research Project of Philosophy and Social Sciences at Nanjing Tech University Pujiang Institute,“The Subject-Object Relationship and Its Coordination Mechanism in the Construction of Beautiful Countryside in Jiangsu”(Project No.:Njpj2022-2-01)。

摘　　要：In recent years,managing rural living environments has become a vital component of the rural revitalization strategy.Jiangsu Province,rich in economic and cultural resources,has accumulated valuable experience in exploring rural environmental governance by integrating culture and tourism.This research analyzes the practical logic of rural environmental governance in Jiangsu from both theoretical and practical perspectives.It emphasizes the importance of integrating culture and tourism to enhance environmental governance while addressing the associated challenges.The results show that the integration of culture and tourism not only enhances rural ecological environments and living facilities but also boosts regional economic development and the preservation of cultural resources.Nevertheless,there are still challenges in aspects such as the collaboration of stakeholders,the establishment of long-term mechanisms,and the application of digital technologies.Based on real cases in Jiangsu,this study suggests optimization strategies and policy recommendations to improve rural environmental governance within the framework of cultural and tourism integration.

关 键 词：Cultural and tourism integration Rural living environment Jiangsu Governance logic Optimization strategies 

分 类 号：F42[经济管理—产业经济]