“U盘式”情感连接:数字游民在地化社区中的媒介化交往实践  

“USB-Style”Emotional Connections:The Mediated Communication Practices of Digital Nomads in Localized Communities

作　　者：姚建华[1,2] 郭琦璠[1] Yao Jianhua;Guo Qifan

机构地区：[1]复旦大学新闻学院 [2]复旦大学全球传播全媒体研究院

出　　处：《新闻与传播研究》2025年第1期38-53,126,127,共18页Journal of Journalism & Communication Studies

基　　金：上海市哲学社会科学规划一般课题“新就业形态劳动者权益保障与平台规制研究”(项目编号:2024BJC020)的阶段性研究成果。

摘　　要：数字游民追求“边工作边旅行”的浪漫化生活方式,积极寻求、融入和创建在地化社区,以缓解个体的孤独感和焦虑,促进自我成长和发展。然而,浙江安吉DNA数字游民公社的案例研究表明,在地化社区中,数字游民的媒介化交往实践紧密围绕基本生活事件和兴趣爱好事件展开,具有显著的“事缘型”特点,并形成了一种“U盘式”情感连接。这种情感连接极不稳定,主要表现在“即插即用”和“即走即拔”两个方面,其不但难以消除数字游民与日俱增的孤独感和对未来工作和生活的焦虑,更加剧了他们对数字游牧生活方式的不稳定感。这既与他们来到DNA时的情感期待存在很大落差,也是越来越多数字游民选择重新回归传统工作方式的重要原因。Digital nomads pursue a romanticized lifestyle of“working while traveling,”actively seeking,integrating into,and creating localized communities to alleviate individual loneliness and anxiety and promote personal growth.However,a case study of the DNA Digital Nomad Commune in Anji,Zhejiang,reveals that within these communities,the mediated communication of digital nomads focuses primarily on basic community events and interest-based activities,demonstrating a distinct“event-driven”characteristicThis results in a“USB-style”emotional connection,which is highly unstable,manifesting as“plug-and-play”and“go-and-unplug”dynamics.While it does not alleviate growing loneliness and anxiety about future work and life,this connection exacerbates the instability of the digital nomad lifestyle.This contrasts sharply with their initial emotional expectations upon arriving at the DNA.It is also an important reason why an increasing number of digital nomads choose to return to traditional ways of working.

关 键 词：数字游民 在地化社区 媒介化交往 “U盘式” 情感连接 情感不稳定性 不稳定感 

分 类 号：G206[文化科学—传播学]