新时代中国共产党国际形象的现状及其提升路径探析  

An Analysis of the Current Situation and Path for Enhancing the International Image of the Communist Party of China in the New Era

作　　者：曲伟杰[1] 田健荣 QU Wei-jie;TIAN Jian-rong(School of Marxism,Beijing University of Posts and Telecommunications,Beijing 100876,China)

机构地区：[1]北京邮电大学马克思主义学院,北京100876

出　　处：《唐山师范学院学报》2025年第1期106-111,共6页Journal of Tangshan Normal University

基　　金：教育部哲学社会科学研究重大项目(2023JZDZ002)。

摘　　要：面对世界百年未有之大变局,作为当前世界上最大的马克思主义执政党,中国共产党国际形象建设事关国家形象的塑造,中国共产党国际形象的认同度影响到中国在国际社会中的话语权。长期以来,受西方传播资源的垄断与话语霸权的挤压,中国共产党国际形象的塑造面临较大挑战。中国特色社会主义进入了新时代,为匹配不断增强的中国国际影响力,应从宣传主体、接受对象、宣传场合和时机等方面出发,切实提升中国共产党国际形象,增强国际话语权,进而为中国经济社会更加平稳健康地发展营造更加良好的国际舆论环境。In the face of the great changes unprecedented in the world in a hundred years,as the world’s largest Marxist ruling party,the CPC’s international image construction is related to the shaping of China’s national image,and the recognition of the party’s international image affects China’s discourse power in the international arena.For a long time,facing significant challenges due to the monopoly of western communication resources and discourse hegemony,the CPC has faced greater difficulties in shaping its international image.Entering the new era of socialism with Chinese characteristics,to align with China’s growing international influence,it is necessary to effectively improve the Party’s international image and enhance its international discourse power by focusing on the following three aspects:the subjects of promotion,the target audiences,and the appropriate occasions and timings for promotion,so as to create a more favorable international public opinion environment for the smoother and healthier development of China’s economy and society.

关 键 词：中国共产党国际形象 话语霸权 政党外交 

分 类 号：A811[哲学宗教—马克思主义哲学]