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作 者:王浩悦 李雪枫 WANG Haoyue;LI Xuefeng(School of Journalism and Communication,Shanxi University,Taiyuan 030006,China)
出 处:《中北大学学报(社会科学版)》2025年第2期89-94,共6页Journal of North University of China:Social Science Edition
基 金:山西省科技战略研究专项:强化山西省企业创新主体地位研究(202204031401002)。
摘 要:抗战时期,利用红色歌曲进行社会动员在山西革命根据地内形成了畅达的动员机制,即动员主体具有行动上的自觉性;动员策略坚持政治认同与情感认同,注重方言的传播优势;动员路径包括中央、中层和基层三种相互勾连的路向;被动员客体即社会大众,具有思想上的认同感,行动上的积极参与性。红色歌曲社会动员的现实启示在于:通过被社会大众喜闻乐见的歌曲,进行积极的意义沟通与情感召唤,激发其认同感与行动力。During the War of Resistance Against Japan,the use of red songs for social mobilization in Shanxi’s revolutionary base created an effective mobilization mechanism.Within this mechanism,mobiliza-tion subjects were consciously active;political and emotional strategies were used,and the advantages of local dialects were utilized for communication;mobilization pathways involved interconnected efforts at the central,intermediate and grassroots levels;and mobilization targets,namely the general public,exhibited both ideological alignment and active participation.The practical implication of social mobilization through red songs is that the songs beloved by the public can be used for positive communication and spiritual stimula-tion,promoting people’s willingness to act.
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