“技术—文化进化论”视野下数字视听生产的感官联觉  

The Sensory Synesthesia of Digital Audiovisual Production from the Perspective of"Technology-Cultural Evolution"

作　　者：战迪[1,2] 方杰云 ZHAN Di;FANG Jie-yun(School of Media and Communication,Shenzhen University,Shenzhen 518060,China;Global Communication Research Institute,Shenzhen University,Shenzhen 518060,China)

机构地区：[1]深圳大学传播学院,广东深圳518060 [2]深圳大学全球传播研究院,广东深圳518060

出　　处：《编辑之友》2025年第2期56-63,共8页Editorial Friend

基　　金：深圳市人文社会科学重点研究基地媒体融合与国际传播研究中心成果;2024年广东省教育科学规划课题“大学生媒介素养教育的数字生态观建设研究”(2024GXJK284)。

摘　　要：在深度数字化生态下,视听内容生产充分调动人的感官体验,搭建起关乎技术文化创新的知识体系。文章从“技术—文化共生论”到“技术—文化进化论”理念革新出发,深入探索数字视听内容联觉式生产的技术语境、实践路径与文化特征,认为感官联觉作为一种跨越种族和民族的通约性体验,在故事化叙事的框架下有助于共情与共识的构建。借由数字技术,视听内容在复刻多种感官体验的同时,也激发了感官间的联觉效应,使个体化、私密性的经验跃迁至共享性、公共性层面,进而激活了感知全球化的集体转向。In the deep digitization ecology,audiovisual content production fully engages human sensory experiences,constructing a knowledge system that concerns technological and cultural innovation.This article explores the technological context,practical paths,and cultural characteristics of audiovisual content synesthetic production,starting from the new concept of"technology-culture symbiosis"to"technology-culture evolution".It argues that synesthetic experiences,as a universally accessible experience transcending race and ethnicity,facilitate empathy and consensusbuilding within the framework of narrative storytelling.Through digital technology,audiovisual content replicates various sensory experiences,and it also triggers synesthetic effects between senses,transitioning individualized and intimate experiences to a shared and public level.This,in turn,activates a collective shift towards the globalization of perception.

关 键 词：技术进化 感官联觉 数字视听 感知全球化 

分 类 号：G206[文化科学—传播学]