基于多模态信息的湖北省博物馆交互文创设计研究  

RESEARCH ON INTERACTIVE CREATIVE MUSEUM DESIGN INVOLVING HUBEI PROVINCE UTILIZING MULTI-MODAL INFORMATION

作　　者：万衡 胡绮 WAN HENG;HU QI

机构地区：[1]湖北工业大学工业设计学院

出　　处：《设计》2025年第1期71-75,共5页Design

基　　金：湖北工业大学博士科研启动基金项目《博物馆中数字展陈的分众交互设计方法》,项目编号:BSQD2020071。

摘　　要：分析多模态信息交互理论下博物馆文创设计的价值与方法,总结当下博物馆文创产品的市场现状、设计趋势,通过归纳博物馆文创产品的特征并结合相关案例分析进行深入研究,得出目前湖北省博物馆文创产品存在的问题。多模态信息的融入为用户体验形式提供多样化的思路,运用多模态信息交互技术探索传统文化在设计形式上的现代化表达,体现多模态信息交互理念下博物馆文创产品应该具备的产品属性。遵循设计原则,将设计要素与交互技术相结合设计一款能满足用户群体审美和体验愉悦的智能文创产品,为文化的保护和传播起到了重要的作用。This paper conducts an analysis of the value and approach of museum cultural creative design within the framework of multi-modal information interaction theory,summarizes the current market situation and design trend of museum cultural creative products,and concludes the existing issues of museum cultural creative products in Hubei Province by summarizing the characteristics of museum cultural creative products and conducting indepth research in combination with relevant case analysis.The integration of multi-modal information offers diversified notions for user experience forms,employs multi-modal information interaction technology to explore the modern expression of traditional culture in design forms,and reflects the product attributes that museum cultural creative products ought to possess under the concept of multi-modal information interaction.In accordance with the design principles,by combining the design elements and interactive technology,an intelligent cultural and creative product is designed that can satisfy the aesthetic demands and experience pleasure of the user group,playing a significant role in the protection and dissemination of culture.

关 键 词：文创设计 古琴文化 交互设计 多模态信息 博物馆文创 

分 类 号：TB472[一般工业技术—工业设计]