基于活动理论的老年人购物袋设计分析  

Analysis of Shopping Bag Design for the Elderly Based on Activity Theory

作　　者：王伟[1] 李强[1] WANG Wei;LI Qiang(Guilin University of Technology,Guilin 541000,Guangxi,China)

机构地区：[1]桂林理工大学,广西桂林541000

出　　处：《上海包装》2025年第2期183-185,共3页Shanghai Packaging

摘　　要：在我国老龄化社会趋势日益显著的背景下,老年人生活中的购物问题备受关注。为提升老年群体的购物体验,提出了一种适老化购物袋的设计方案。通过活动理论的指导,深入分析老年群体的购物行为和具体需求,充分考虑老年人的生理特征,总结出老年人购物袋设计的关键要素,得出适用于老年人的购物袋设计思路,以期为后续相关产品的研究提供参考。Under the background of the increasingly significant trend of the aging society in China, the shopping problem in the life of the elderly has attracted much attention. In order to enhance the shopping experience of the elderly group,a design scheme for the elderly-orientated shopping bag is proposed. Through the guidance of activity theory, the shopping behaviors and specific needs of the elderly group are deeply analyzed with full consideration of their physiological characteristics. This paper summarizes the key elements for the design of shopping bags for the elderly, and proposes the design ideas of the shopping bag suitable for the elderly,in order to provide reference for the subsequent research of related products.

关 键 词：购物袋设计 活动理论 老年人 行为分析 人文关怀 

分 类 号：TB482[一般工业技术—包装工程]