具身认知视角下数字阅读的情绪动因:基于矩阵计算与ISM解释结构模型  

Emotional motivations in digital reading from the embodied cognition perspective:an analysis based on matrix computation and Interpretive Structural Modeling(ISM)

作　　者：吴一炜 赵丽华[1] 朱文乐 WU Yiwei;ZHAO Lihua;ZHU Wenyue(Communication University of China,Beijing 100024,China)

机构地区：[1]中国传媒大学,北京100024

出　　处：《信息传播研究》2025年第1期54-64,共11页Information and Communication Research

摘　　要：在具身认知视阈下探究了数字阅读过程中个体的情绪动因,以期为理解数字阅读行为及其心理过程提供理论参考。研究对25位受访者进行了半结构化访谈,通过扎根理论对访谈材料中的关键要素进行了开放式编码,并应用了解释结构模型(ISM)构建矩阵对访谈材料深入分析,探究不同要素之间的直接与间接关系。研究发现了几种影响数字阅读行为的负面情绪,包括感知焦虑、感知压力、感知孤独,这些情绪动因通过不同的间接路径影响读者阅读行为,研究进一步分析了这些元素之间的层级关系。此外,数字阅读平台的社交功能为读者构建了一个有效的情绪缓冲空间,促进了读者之间的深入信息交流和情绪共享。本研究结果揭示了情绪在个体数字阅读行为中的重要作用,为深入理解数字阅读的心理机制提供了新的理论视角和实证支持。This paper examined the emotional motivations of individuals during digital reading from the perspective of embodied cognition,aiming to provide a framework for understanding digital reading behaviors and their psychological processes.The study conducted semi-structured interviews with 25 participants.Following the interviews,open coding was applied to the key elements extracted from the interview materials using grounded theory,and an Interpretive Structural Modeling(ISM)matrix was employed for a comprehensive analysis of these materials to explore the direct and indirect relationships among different elements.The research identified several negative emotions that influence digital reading behaviors,including perceived anxiety,perceived stress,and perceived loneliness.These emotional motivations affect readers'conduct through various indirect pathways,and the study further analyzed the hierarchical structures among these elements.Additionally,the social functions of digital reading platforms create an effective emotional buffer space for readers,enabling in-depth information exchange and emotional sharing amongst readers.The findings of this study highlight the pivotal role of emotions in individuals'digital reading behaviors and offer new theoretical insights and empirical support for an enhanced comprehension of the psychological mechanisms underlying digital reading.

关 键 词：具身认知 情绪 阅读行为 解释结构模型 技术融合 

分 类 号：G206.3[文化科学—传播学]