从噪声规避到信源真实:社交媒体平台虚假视频治理研究  

From“Noise”Avoidance to Information Source Realism:A study on The Governance of Fake Videos on Social Media Platforms

作　　者：段萱 李敏辉 DUAN Xuan;LI Min-hui(School of Communication,Anqing Normal University,Anqing 246133,China)

机构地区：[1]安庆师范大学传媒学院,安徽安庆246133

出　　处：《哈尔滨师范大学社会科学学报》2025年第2期145-152,共8页Journal of Social Science of Harbin Normal University

基　　金：安徽省新时代育人质量工程项目(研究生教育)“新闻传播学研究方法(新闻与传播专业学位)教学案例库”;安徽省社会科学创新发展研究课题“计算宣传与网络意识形态安全治理研究”(2023CX147)。

摘　　要：媒介内容生产在AI技术叠加下,不但为社交媒介信息传播带来方式与速度的变革,更引起了其生产结构的剧烈变化。人机协作广泛展开,信源噪声和虚假信源交织下的媒介内容深度伪造现象泛滥。面对深度伪造现象带来的信息失真,社交媒体视频内容生产各环节产生的“噪声”以及由此带来的信息失真问题有必要展开研究。基于信息噪声现象、信噪产生及其传播的辨析,思考破解信息噪声影响信源真实的机理,围绕信源真实中的噪声成因、规避机制和信息失真等案例,探索信息失真治理的策略已成为当务之急。The integration of artificial intelligence technology within the realm of media content production not only precipitates alterations in the mode and pace of social media information dissemination but also elicits profound transformations in its production architecture.The collaboration between humans and machines has been extensively carried out,and deep falsification of media content has become prevalent due to the intermingling of information source noise with bogus information sources.Existing studies suggest that the public's comprehension of the actual world,as conveyed through media,is contingent upon the veracity of the information presented.Faced with the information distortion brought about by the phenomenon of deepfakes,it is necessary to conduct research on the"noise"generated in each link of social media video content production and the resulting information distortion problems.By drawing on the in-depth discernment of information noise phenomena and the generation as well as propagation of signal-to-noise ratio,carefully contemplate the underlying mechanisms through which information noise exerts an impact on the realism of information sources.Conduct a comprehensive path analysis by centering around specific cases,including the root causes of noise within information source realism,the associated avoidance mechanisms,and the manifestations of information distortion.Thus,explore and formulate effective strategies for governing misinformation.

关 键 词：信息论 视频内容生产 噪声规避 信源真实 

分 类 号：G206[文化科学—传播学] D035[政治法律—政治学]