中西部地区城市文化强市建设的路径与思考——以河南省驻马店市为例  

Thoughts and Approaches on the Construction of Strong Cultural Cities in the Central and Western Regions of China——Taking Zhumadian in Henan Province as an Example

作　　者：郑洁 张晓光 ZHENG Jie;ZHANG Xiaoguang(School of Culture&Media,Huanghuai University,Zhumadian Henan,463000,China;School of Economics and Management,Huanghuai University,Zhumadian Henan,463000,China)

机构地区：[1]黄淮学院文化传媒学院,河南驻马店463000 [2]黄淮学院经济与管理学院,河南驻马店463000

出　　处：《文化创新比较研究》2025年第4期104-108,共5页Comparative Study of Cultural Innovation

基　　金：2023年河南省高校优秀传统文化传承发展专项课题“河南省非物质文化遗产数字化保护与传承研究”(项目编号:2023-WHZX-14);2024年驻马店市哲学社会科学规划重点项目“新时代驻马店文化强市建设路径与对策研究”(项目编号:24L009)。

摘　　要：文化强市建设是提升城市品质和竞争力的重要途径。中西部地区城市在文化强市建设中如何破题,是各级党委、政府和社会各界关心、关注的问题。该文分析了驻马店文化强市建设取得的成效及其面临的挑战,包括文化资源开发不足、文化产业基础薄弱、文化人才队伍建设薄弱、公共文化短板明显、资金来源渠道不多等,并在此基础上提出了相关建议,旨在为驻马店文化强市建设提供参考。文化强市建设是一个系统性工程,需要政府、市场和社会各界在优化文旅供给、提升文旅产业质量、提升公共文化服务效能、加强文化人才队伍建设等方面综合施策、共同努力。The construction of a culturally strong city is an important way to enhance the quality and competitiveness of a city.How to solve the problem in the construction of culturally strong cities in the central and western regions is a concern and attention of party committees,governments,and all sectors of society at all levels.This article analyzes the achievements and challenges faced in the construction of a strong cultural city in Zhumadian,including insufficient development of cultural resources,weak cultural industry foundation,weak construction of cultural talent team,obvious shortcomings in public culture,and limited funding sources.Based on this,relevant suggestions are proposed to provide reference for the construction of a strong cultural city in Zhumadian.The construction of a culturally strong city is a systematic project that requires comprehensive measures and joint efforts from the government,market,and all sectors of society to optimize the supply of cultural and tourism industries,improve the quality of cultural and tourism industries,enhance the efficiency of public cultural services,and strengthen the construction of cultural talent teams.

关 键 词：文化资源 文旅产业 公共文化 人才队伍 文化品牌 宣传矩阵 

分 类 号：G127[文化科学]