网络相亲中的技术嵌入与代理机制研究  

A Study on Technology Embedding and Agency Mechanisms in Online Dating

作　　者：孙凤[1] 罗振男 康慧琳 SUN Feng;LUO Zhennan;KANG Huilin(Department of Sociology,Tsinghua University,Beijing 100084,China;Beijing Normal University Committee of Communist Youth League of China,Beijing Normal University,Beijing 100875,China)

机构地区：[1]清华大学社会学系,北京100084 [2]北京师范大学共青团北京师范大学委员会,北京100875

出　　处：《内蒙古民族大学学报(哲学社会科学版)》2025年第2期106-117,共12页Journal of Inner Mongolia Minzu University:Philosophy and Social Sciences Edition

基　　金：教育部春晖计划项目“算法歧视的公众感知调查”(项目编号:HZKY20220054)的阶段性成果。

摘　　要：互联网技术的进步推动了网络相亲的发展,相亲平台作为隐形红娘,借助算法技术为求偶者推荐交往对象,使择偶范围不再受时空的限制。从网络相亲的技术嵌入和代理机制入手,通过对34名拥有网络相亲经历者的访谈发现,网络相亲通过标准化的测量技术、精准化的算法推荐实现技术嵌入;相亲平台作为隐秘的代理人,在提供庞大择偶资源的同时,提高了求偶者的自由度;网络相亲存在信息质量问题,加之算法无形中的引导,产生了“冲浪式”聊天偏好和“等公交车式”的择偶行为,增加了亲密关系中的风险。The advancement of Internet technology has facilitated the development of online dating.Dating platforms function as“invisible matchmakers”,leveraging algorithmic technology to recommend potential partners,thereby expanding users’choices beyond traditional spatial and temporal constraints.This study explores the technological embedding and agency mechanisms in online dating through interviews with 34 individuals who have engaged in such experiences.The findings indicate that:online dating platforms achieve technological embedding through standardized measurement tools and precise algorithmic recommendations.As concealed agents,these platforms not only provide a vast pool of potential partners but also enhance the autonomy of users in the selection process.Issues related to information quality,coupled with the invisible influence of algorithms,give rise to“surfingstyle”chatting preferences and“waiting-for-the-bus”mate selection behaviors,increasing risks in intimate relationships.

关 键 词：互联网相亲 技术嵌入 代理择偶 

分 类 号：C913[经济管理]