乡村振兴背景下电子商务促进农村经济发展的作用、问题及路径  

E-Commerce in Promoting Rural Economic Development under theBackground of Rural Revitalization: Roles, Problems and Paths

作　　者：林俊 Lin Jun(Wuxi City College of Vocational Technology,Wuxi 214153,China)

机构地区：[1]无锡城市职业技术学院,江苏无锡214153

出　　处：《无锡商业职业技术学院学报》2025年第1期7-11,70,共6页Journal of Wuxi Vocational Institute of Commerce

基　　金：无锡市哲学社会科学招标课题“乡村振兴背景下电子商务引导农村经济快速发展研究”(WXSK24-C-56)。

摘　　要：随着乡村振兴战略的全面推进,我国农村经济迎来了稳定向好的发展态势。电子商务是以互联网为载体、以信息技术为支撑的新兴行业,对农村经济的发展具有促进作用。但在电子商务促进农村经济发展的实践中,还存在对农村电子商务的重视程度不够、农村电子商务基础设施建设不完善、农村电子商务专业技术人员缺乏、农产品标准化建设滞后等问题。因此,应提高相关主体对农村电子商务的认识,加快推进农村电子商务基础设施建设,加强对农村电子商务专业技术人员的培养,推进农产品标准化建设,以发挥电子商务对农村经济发展的促进作用。With the full implementation of the rural revitalization strategy,China's rural economy has ushered in a stable and positive development trend.E-commerce is an emerging industry based on the Internet and supported by information technology,which can promote the development of rural economy.However,in the practice of promoting rural economic development through e-commerce,there are still problems such as relatively insufficient attention to rural e-commerce,incomplete infrastructure construction of rural e-commerce,lack of professional and technical personnel in rural e-commerce,and slightly lagging standardization construction of agricultural products.Therefore,it is necessary to enhance the understanding of relevant entities on rural e-commerce,accelerate the construction of rural e-commerce infrastructure,strengthen the training of rural e-commerce technical personnel,and promote the standardization of agricultural products,in order to promote rural economic development through e-commerce.

关 键 词：乡村振兴 电子商务 农村经济 

分 类 号：F323[经济管理—产业经济]