我国滑雪旅游目的地建设:价值、困境及路径  

Construction of Ski Tourism Destination in China:Value,Dilemma and Path

作　　者：陈璐瑶 姚小林[2] 荆立新[2] CHEN Lu-yao;YAO Xiao-lin;JING Li-xin(Graduate School,Harbin Sport University,Harbin 150008,China;Institute of Sports Humanities and Society,Harbin Sport University,Harbin 150008,China)

机构地区：[1]哈尔滨体育学院研究生院,哈尔滨150008 [2]哈尔滨体育学院体育人文社会学院,哈尔滨150008

出　　处：《体育文化导刊》2025年第3期94-101,共8页Sports Culture Guide

基　　金：国家社会科学基金项目(24BTY073);黑龙江省教学改革研究项目(SJGY20210495);黑龙江省教学改革重点项目(SJGZ20210036);哈尔滨体育学院博士研究生科研创新项目(DS21—202201)。

摘　　要：运用文献资料、实地调查、专家访谈等方法,探究我国滑雪旅游目的地建设的价值、困境,并提出路径。价值:推动生态可持续发展,激发冰雪经济新动能,维护社会和谐有序,促进文化传承与创新。困境:区域生态系统面临持续压力,滑雪产品供给存在结构失衡,多元主体间利益联结不稳固,滑雪文化传承发展略显乏力。路径:加快目的地绿色转型升级,优化滑雪产品供给结构与质量,健全多元主体利益共享机制,拓展滑雪文化发展场域空间。By using the methods of literature review,field investigation and expert interview,this paper explored the value,dilemma and path of the construction of ski tourism destination in China.Value:It promotes ecological sustainable development,stimulates new momentum of ice and snow economy,maintains social harmony and order,and promotes cultural inheritance and innovation.Dilemma:The regional ecosystem is facing continuous pressure,the supply of ski products is structurally unbalanced,the interest connection between multiple subjects is unstable,and the inheritance and development of ski culture is slightly weak.Path:We should accelerate the green transformation and upgrading of the destination,optimize the quality and structure of ski product supply,improve the benefit sharing mechanism for multiple subjects,and expand the development field space of ski culture.

关 键 词：体育经济 体育旅游 滑雪旅游 目的地建设 

分 类 号：G863.1[文化科学—体育训练] F592[文化科学—体育学]