从“一枝独秀”到“百花齐放”:农村创业扩散何以驱动农业产业集群发展  

The Impact of Rural Entrepreneurship Diffusion on the Development of Agricultural Industrial Clusters

作　　者：薛永基 杨晨钰婧 张园圆 XUE Yongji;YANG Chenyujing;ZHANG Yuanyuan(School of Economics and Management,Beijing Forestry University)

机构地区：[1]北京林业大学经济管理学院

出　　处：《中国农村经济》2025年第3期41-60,共20页Chinese Rural Economy

基　　金：国家社会科学基金后期资助重点项目“乡村产业与生态协同振兴:理论逻辑、动力机制与实践进路”(编号:23FGLA002)。

摘　　要：农村创业扩散对农业产业集群发展具有重要意义,是促进乡村产业兴旺、推动新质生产力形成的重要手段。本文基于生命周期理论和创新扩散理论,聚焦嘉鱼县生态鸡产业集群,探讨农村创业扩散如何突破农业产业集群发展面临的阶段性现实约束,并最终驱动农业产业集群发展。研究发现:首先,农业产业集群在产生期、成长期和成熟期分别面临参与意愿低、规模扩张难和同质竞争强的约束。其次,带动型、帮扶型和自主型创业扩散是破解相应约束的有效措施,使产业集群发展经历由“小规模单一”到“大规模单一”再到“大规模多元”的跃迁。最后,在产业集群发展的不同阶段,创业扩散的底层逻辑从“市场引领、政府推动”向“政府引领、市场推动”再向“市场主导增强、政府帮扶减弱”转变。本文研究为提升农业效益、促进农民增收和推进乡村振兴提供了有益启示。Agricultural industrial clusters are an effective organizational method for achieving the optimal allocation of agricultural resources,improving the competitiveness of the agricultural industry,and promoting the formation of new quality productive forces.Rural entrepreneurship diffusion shows great potential in improving the innovation ability of micro subjects and enhancing the endogenous development power of industrial clusters,which can increase the labor supply of agricultural industrial clusters and improve their innovation ability.Based on the theory of diffusion of innovation and the life cycle theory of industrial clusters,this paper focuses on the ecological chicken industrial cluster in Jiayu County.It explores how rural entrepreneurial diffusion breaks through the phased constraints faced by the development of agricultural industrial clusters and ultimately drives the development of agricultural industrial clusters.The findings of this paper are as follows.Firstly,agricultural industrial clusters face the constraints of"low willingness to participate","difficult scale expansion"and"strong homogeneous competition"in the generation,growth,and maturity periods,respectively.Secondly,driving,helping,and automous entrepreneurial diffusion are effective measures to break the corresponding constraints,so that the development of industrial clusters has gone through a leap from"small-scale single"to"large-scale single",and to"large-scale multiple".Finally,at different stages of industrial cluster dev elopment,the underlying logic of entrepreneurial diffusion has changed from"market-led,government-promoted"to"government-led,market-promoted",and to"market-led enhancement,government assistance weakened".Therefore,it is necessary to encourage rural entrepreneurial leaders to promote entrepreneurial diffusion and enhance their entrepreneurial initiative.We should strengthen the"attraction+cultivation+utilization"of returning high-quality talents,especially new farmers engaged in new industries,and new business models

关 键 词：农业产业集群 农村创业扩散 农村创业带头人 阶段性约束 

分 类 号：F324[经济管理—产业经济]