数字平台用户劳动的深度媒介化:形态与关系的型构  

The Deep Mediatization of Users’Labor on Digital Platforms:Figuration of Forms and Relationships

作　　者：姜帆 曾巍[1] JIANG Fan;ZENG Wei

机构地区：[1]华中师范大学文学院,湖北武汉430079

出　　处：《学习与实践》2025年第3期41-50,共10页Study and Practice

基　　金：华中师范大学中央高校基本科研业务费种子基金培育专项“人文信息学与数字人文研究”(项目编号:CCNU23ZZ008)。

摘　　要：用户内容生产与平台深度交缠、互相依存,数字劳动展现出深度媒介化特征,其形态和关系被平台媒介形塑成动态的递归型构。数字劳动的时空维度被拟态重塑,元空间折叠和时间的碎片化打破了传统的劳动次序。作为劳动产品的数据被算法“黑箱”采集、处理、分发,利用媒介的遍在连接性攫取其价值。用户受情感驱动无意识地成为数字劳动者,其自我被平台重构,并聚集为服从平台分组和算法规则的劳动集体。平台逻辑对用户的隐形规训巩固着不平等的劳动关系,导致用户对平台的深度依赖与主体的异化问题。Users’production is intricately interwoven with and interdependent on digital platforms,ex-emplifying the feature of deep mediatization of digital labor.Its forms and relationships are dynamically modu-lated into recursive figurations by platform media.The time-space dimensions of digital labor are remodeled through simulation,where meta-space folding and the fragmentation of time disrupt traditional labor sequenc-es.Data,as labor products,are systematically collected,processed,and distributed via algorithmic"black boxes".These algorithms take advantage of the pervasive connectivity of media to capture the value of data products.Users driven by emotion unconsciously become digital laborers,and their identities are reconfigured by platforms and aggregate into labor community that conform to platform categorizations and algorithmic rules.The invisible discipline imposed by platform logic reinforces unequal labor relations,resulting in users'deep reliance on platforms and the problem of subjective alienation.

关 键 词：数字劳动 平台 深度媒介化 型构 算法 

分 类 号：G206[文化科学—传播学] F49[经济管理—产业经济]