大学生参与冰雪体育运动的影响动机与发展策略研究  

Study on the Influence Motivation and Development Strategy of College Students'Participation in Ice and Snow Sports

作　　者：梁哲瑞 LIANG Zherui(Wuhan Institute of Physical Education,Wuhan Hubei 430079,China)

机构地区：[1]武汉体育学院,湖北武汉430079

出　　处：《冰雪体育创新研究》2025年第2期10-12,共3页Research on innovation of ice snow sports

摘　　要：冰雪体育运动在新时代背景下备受瞩目,尤其是大学生群体的参与度备受关注。虽然大学生在冰雪运动参与者中的比例并非最高,但他们的参与对冰雪运动和冰雪产业的发展起到了重要的推动作用。大学生拥有良好的身体素质、出色的学习能力以及对新兴事物的敏锐洞察力,成为冰雪体育运动中的一股不可忽视的力量。为了更深入地了解并优化大学生的参与度,该文深入剖析大学生参与冰雪运动的深层动机,同时审视其中存在的制约因素,进而提出一系列具有针对性的策略,以期能够有效提升大学生对冰雪体育运动的参与热情,进一步挖掘并释放他们的竞技潜能。Ice and snow sports have attracted much attention in the new era,especially the participation of college students.Although the proportion of college students in the participants of ice and snow sports is not the highest,their participation has played an important role in promoting the development of ice and snow sports and ice and snow industry.College students have excellent physical fitness,excellent learning ability and keen insight into new things,which has become a force to be reckoned with in ice and snow sports.In order to deeply understand and optimize the participation of college students,this paper deeply analyzes the deep motivation of college students to participate in ice and snow sports,and examines the restrictive factors in it,and then puts forward a series of targeted strategies,in order to effectively enhance the enthusiasm of college students to participate in ice and snow sports,and further tap and release their competitive potential.

关 键 词：大学生 冰雪体育运动 影响动机 

分 类 号：G807.4[文化科学—体育训练]