基于社交媒体的商业化无人驾驶主题与情感分析——以“萝卜快跑”为例  

Topic and Sentiment Analysis of Commercial Autonomous Driving Based on Social Media:A Case Study of“Apollo Go”

作　　者：贺寨平[1] 宋思扬 HE Zhaiping;SONG Siyang(School of Politics and Administration,Tianjin Normal University,Tianjin 300387,China)

机构地区：[1]天津师范大学政治与行政学院,天津300387

出　　处：《北方工业大学学报》2025年第1期42-51,共10页Journal of North China University of Technology

基　　金：教育部人文社会科学研究规划基金项目(18YJA840004)。

摘　　要：本研究通过分析新浪微博上关于“萝卜快跑”无人驾驶出租车的评论,探讨公众关注的话题与情感倾向。研究爬取了2024年7月10日至31日以来的相关评论,采用主题模型提取六个主要讨论主题,进行了情感分析和性别异致性分析。研究结果表明:公众对无人驾驶出租车的整体情感偏向负面,特别是在市场垄断主题方面,但也有部分用户表达了对技术进步的认可和未来发展的期待;此外,女性对AI时代以及技术提升出行安全性的积极情感显著高于男性。This study analyzes comments from Sina Weibo regarding the“Apollo Go”autonomous taxi service to explore public concerns and sentiment.The research collects comments from July 10th to 31st,2024 and applies a topic model to identify six main discussion themes,and conducts sentiment analysis and a gender based heterogeneity analysis.The results indicate that overall public sentiment toward autonomous taxis is mostly negative,especially regarding concerns about market monopolization,although some users expressed recognition of technological advancements and optimism for future development.The study also finds that women demonstrate significantly more positive sentiment than men toward AI advancements and improvements in travel safety.

关 键 词：社交媒体 主题分析 情感分析 无人驾驶出租车 

分 类 号：C915[经济管理] U-9[社会学]