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作 者:丁伟 邓伟 DING Wei;DENG Wei(School of Literature and Communication,Sichuan University of Arts and Science,Dazhou Sichuan 635000,China;School of Physical Education,Sichuan University of Arts and Science,Dazhou Sichuan 635000,China)
机构地区:[1]四川文理学院文学与传播学院,四川达州635000 [2]四川文理学院体育学院,四川达州635000
出 处:《四川文理学院学报》2025年第2期15-19,共5页Sichuan University of Arts and Science Journal
基 金:四川省第三批省级课程思政示范课程“电视纪录片创作”(2022)建设成果;四川文理学院教学改革研究项目“行走的课堂:传媒专业课程实践教学改革与课程思政育人的创新探索(2023-2025)”建设成果;四川省高等教育人才培养质量和教学改革项目(培育项目)“立德树人背景下传媒类专业课程思政实践教学改革创新研究”建设成果。
摘 要:抗战时期,在毛泽东体育思想的影响下,中央苏区开展为军事所需的体育实践活动,服务于军队整训,带动军民体育共同发展,进行抗战动员.与之同向同行的体育实践传播,对内注重通过报章文字、口语传播(演讲报告)等不同媒介使用偏向进行体育叙事,弘扬体育精神.对外通过国际媒体的对外传播,开启了西方世界对红色中国的国家想象和期待.体育作为融通中外的共享价值观的重要内容,是产生共情、共通、共享的最佳载体.中央苏区的体育实践在他者叙事视角中,斯诺等国际媒体人对红色中国所持有的正面情感和个人信念比其所报道的客观事实本身更具影响力,这可为新时代的国际传播提供参考.During the War of Resistance Against Japan,under the influence of Mao Zedong's sports thought,the Central Soviet Area carried out sports practice activities for military needs,serving the army's training,driving the common development of military and civilian sports,and mobilizing for the War of Resistance Against Japan.Along with it,it spreads to the sports practice of its peers,focusing on sports narrative through newspaper text,oral communication speech report and other different media to promote sports spirit.The external communication through international media has opened the western world's national imagination and expectation of Red China.Sports,as an important part of the shared values between China and foreign countries,is the best carrier for empathy,common understanding and sharing.The sports practice in the Soviet area In the narrative perspective of others,the positive feelings and personal beliefs of Snow and other international media people about Red China are more influential than the objective facts they report,which provides a reference for external communication in the new era.
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