数字媒体艺术设计在乡村振兴短视频中的应用探索  

Exploration of the Application of Digital Media Art Design in Short Videos for Rural Revitalization

作　　者：范文婷 FAN Wenting(Xiamen Security Science and Technology College,Xiamen 361000,China)

机构地区：[1]厦门安防科技职业学院,福建厦门361000

出　　处：《鞋类工艺与设计》2025年第7期77-79,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：乡村振兴战略实施过程中,短视频作为一种极具影响力的传播媒介,为乡村文化的传播和乡村经济的发展注入了新的活力。通过巧妙融合数字媒体艺术设计,乡村振兴短视频不仅在视觉上呈现出更高的艺术水准,更在内容上实现了创新与突破。数字媒体艺术设计通过优化视觉元素、创新技术手段和深入挖掘文化内涵,使乡村振兴短视频更加生动、真实地展现了乡村的自然风光、人文故事和民俗风情,进一步增强了乡村文化的吸引力和影响力,也为乡村经济的多元化发展开辟了新路径。In the implementation process of the rural revitalization strategy,short videos,as a highly influential medium of communication,have injected new vitality into the dissemination of rural culture and the development of rural economy.By cleverly integrating digital media art design,rural revitalization short videos not only present a higher artistic level visually,but also achieve innovation and breakthroughs in content.Digital media art design optimizes visual elements,innovates technological means,and deeply explores cultural connotations,making rural revitalization short videos more vivid and authentic in showcasing the natural scenery,cultural stories,and folk customs of rural areas.This further enhances the attractiveness and influence of rural culture and opens up new paths for the diversified development of rural economy.

关 键 词：数字媒体艺术 乡村振兴 短视频 设计策略 

分 类 号：F323[经济管理—产业经济]