Effect of Digital Economy on Green Innovation Efficiency of the Chinese Tourism and the Mechanism  

数字经济对旅游产业绿色创新效率的影响及作用机制研究

作　　者：JIANG Jinbo CHEN Yujin LIU Rongrong 江金波;陈玉金;刘荣荣(华南理工大学旅游管理系,广州510006;华南理工大学广州文化和旅游融合发展研究基地,广州510006)

机构地区：[1]Department of Tourism Management,South China University of Technology,Guangzhou 510006,China [2]Guangzhou Culture and Tourism Integration Development Research Base,South China University of Technology,Guangzhou 510006,China

出　　处：《Journal of Resources and Ecology》2025年第2期487-497,共11页资源与生态学报(英文版)

基　　金：The National Natural Science Foundation of China(42271238);The Guangdong Natural Science Foundation for Basic and Applied Basic Research(2023A1515011882)。

摘　　要：Rough tourism growth does not promote dual-carbon goals nor the implementation of a comprehensive saving strategy.Accordingly,the booming development of the digital economy in recent years has provided new momentum for structural upgrades and green growth in the tourism industry.This study aims to test the impact and mechanism of developments in the digital economy on the green innovation efficiency(GIE)of the tourism industry.Using provincial panel data from 2011 to 2019,this study quantifies the GIE of the tourism industry using the Su-per-SBM model of unexpected output.In this study,the digital economy development index was measured using principal component analysis and empirically analyzed using a two-way fixed effects regression model.The results of the study revealed that the development of the digital economy has promoted in large part the improvement of Chinese tourism GIE;the enhancement effect of the digital economy development on the eastern region is more noticeable than that of central and western regions;the digital economy can promote the enhancement of Chinese tourism GIE by promoting innovation in green technology and upgrades to industrial structure.Moreover,a distinct threshold in the promotion of tourism GIE by the digital economy exists,corresponding to a nonlinear diminishing marginal product.This study provides a new perspective for assessing the impact of the digital economy on the development of tourism GIE.Moreover,it provides a policy reference for exploring the path of tourism GIE and re-alizing high-quality development.旅游产业粗放式增长不利于我国双碳目标的实现和全面节约战略的实施,近年来,数字经济的蓬勃发展为旅游产业结构升级和绿色发展提供了新动能。本研究利用2011-2019年的省级面板数据,采用考虑非期望产出的Super-SBM模型对旅游产业绿色创新效率(GIE)进行定量研究;采用主成分分析法测度数字经济发展指数,利用双向固定效应回归模型检验数字经济发展对旅游产业绿色创新效率的影响及作用机制。研究结果发现,数字经济发展显著促进旅游产业绿色创新效率的提升;数字经济发展对东部地区的提升作用相较于中西部地区更为明显;数字经济可以通过推动绿色技术创新和产业结构升级来促进旅游产业绿色创新效率的提升;数字经济对旅游产业绿色创新效率的促进作用存在单重门槛效应,呈现边际效应递减的非线性特征。本研究为评估数字经济对旅游产业绿色创新发展的影响效果提供了研究新视角,也为探寻旅游产业绿色创新提升路径、为实现高质量发展提供了政策参考。

关 键 词：digital economy tourism industry green innovation efficiency action mechanism 

分 类 号：F592[经济管理—旅游管理]