基于心流理论的公共智能快递柜产品设计策略及评价研究  

Design Strategy and Evaluation of Public Intelligent Express Cabinet Based on Flow Theory

作　　者：陶殷 黄雪飞[1] TAO Yin;HUANG Xuefei(Wuhan University of Technology,Wuhan 430070,China)

机构地区：[1]武汉理工大学,武汉430070

出　　处：《包装工程》2025年第8期270-282,共13页Packaging Engineering

摘　　要：目的挖掘用户在心流不同阶段的设计需求,重新构思产品的功能和外观。引导用户更顺畅地进入心流状态,提升用户的使用体验,改善产品的易用性。方法通过非参与式观察法及深度访谈法,深入理解用户的行为规律和使用需求点。从心流理论的视角,分析并提取用户在不同心流体验阶段的体验要素,应用于公共智能快递柜的设计策略。采用AHP层次分析法分别计算目标层、准则层与方案层之间各指标的权重值,指导公共智能快递柜的设计实践。运用TOPSIS综合评价法进行设计方案的评估,选择最佳设计方案。结果基于心流理论分析了用户在不同心流阶段的设计需求,运用AHP层次分析法分析设计指标的重要度。根据重要度排序,设计了三款智能快递柜,并通过TOPSIS综合评价法评价选出最优方案。综合多种理论的设计方法有助于减少设计方案评价的主观性和片面性。结论基于心流理论的设计创新策略能够更深入地挖掘用户的核心需求,有利于提升用户的使用体验,适用于公共智能快递柜的设计。同时,也为其他公共服务设施的产品设计方案的选择与评估提供了理论指导。The work aims to explore the design needs of users at different stages of flow and rethink the functions and appearance of the product,so as to guide users to enter the flow state more smoothly,improve the user experience,and enhance the usability of the product.Through non-participatory observation and in-depth interview methods,the user's behavioral patterns and usage needs were investigated deeply.From the perspective of flow theory,the experience elements of users at different stages of flow experience were analyzed and extracted and applied to the design strategy of public intelligent express cabinets.The AHP hierarchical analysis method was used to calculate the weight values of each indicator between the target layer,the criterion layer and the solution layer,respectively,to guide the design practice of public intelligent express cabinets.The TOPSIS comprehensive evaluation method was used to evaluate the design scheme and select the best design scheme.According to the order of importance,three intelligent express cabinets were designed,and the optimal scheme was selected by TOPSIS comprehensive evaluation method.The design method that integrated multiple theories was conductive to reducing the subjectivity and one-sidedness of the design scheme evaluation.By the innovative design strategy based on flow theory,the core needs of users can be explored more deeply and the method is conducive to improving the user experience and is suitable for the design of public intelligent express cabinets.At the same time,it also provides theoretical guidance for the selection and evaluation of product design schemes for other public service facilities.

关 键 词：心流理论 公共智能快递柜 AHP层次分析法 TOPSIS综合评价 设计策略与评价 

分 类 号：TB472[一般工业技术—工业设计]