总部研发办公建筑设计解析与实践——以某游戏网络研发总部项目为例  

Analysis and Practice of Headquarters R&D Office Building Design:A Case Study of a Game Network R&D Headquarters Project

作　　者：朱鹏程 

机构地区：[1]同济大学建筑设计研究院(集团)有限公司

出　　处：《建筑与文化》2025年第4期26-27,共2页Architecture & Culture

摘　　要：文章以某游戏网络研发总部项目实践为例,分析了在网络数字经济产业盛行的时代背景下,总部办公建筑如何在适应城市环境并完成企业形象塑造的基础上,满足网络数字经济企业对产品研发、IP孵化及展示等多方面特殊功能空间的需求,并探索了研发类总部办公建筑设计的新模式。This paper uses a game network R&D headquarters project as a case study to analyze how headquarters office buildings can adapt to urban environments and complete corporate image-building while meeting the unique spatial needs of network digital economy enterprises for product research and development,IP incubation,and IP display.The paper also explores new models for the design of R&D headquarters office buildings in the context of the flourishing network digital economy industry.

关 键 词：总部办公 数字经济研发中心 形象塑造 城市环境 

分 类 号：TU243[建筑科学—建筑设计及理论]