数字化技术在刺绣文创产品设计中的应用研究  

Research on Application of Digital Technology in the Design of Cultural and Creative Products of Embroidery

作　　者：江彬[1] Jiang Bin(International Business Travel Faculty,Ningbo Polytechnic,Ningbo Zhejiang 315800)

机构地区：[1]宁波职业技术学院国际商旅学院,浙江宁波315800

出　　处：《山东纺织经济》2025年第3期5-8,共4页Shandong Textile Economy

基　　金：浙江省高校重大人文社科攻关计划项目“数字经济促进浙江省城市绿色创新的作用机制及政策支持研究”(2023QN131)。

摘　　要：本研究探讨数字化技术在刺绣文创产品设计中的应用方法与创新策略,通过构建基于数字技术驱动的方法体系,提出针对性创新策略,并借助刺绣文创设计实践验证其可行性。研究表明:数字化技术的系统化应用可显著提升设计效率和创新水平,为传统刺绣的现代化转型提供新思路。The study explores the application methods and innovative strategies of digital technology in the design of cultural and creative products of embroidery,and proposes the correspondence innovation strategies through constructing a method system based on digital technology,and verifies their feasibility through design practice of cultural and creative products.The research shows that the systematic application of digital technology can significantly improve the design efficiency and innovation level,providing new ideas for the modern transformation of traditional embroidery.

关 键 词：刺绣设计 数字化技术 文创产品 设计创新 设计方法 

分 类 号：J523.6[艺术—艺术设计]