民族传统体育助推体验式旅游发展的策略研究  

Research on the Strategies of Promoting the Development of Experiential Tourism with Traditional Ethnic Sports

作　　者：薛永胜[1] XUE Yongsheng(Lyuliang University,Lvliang,Shanxi Province,033000 China)

机构地区：[1]吕梁学院,山西吕梁033000

出　　处：《当代体育科技》2025年第11期84-86,共3页Contemporary Sports Technology

基　　金：2020年度山西省高等学校哲学社会科学项目(项目名称:多维视角下民族传统体育发展的壁垒与构建路径,项目编号:2020W264)。

摘　　要：吕梁地区凭借其独特的山区地理环境与黄河文化底蕴,孕育了以文水长拳等为代表的民族传统体育项目,为发展体验式旅游奠定了坚实的资源基础。当前,文旅融合政策与游客对文化体验的需求为民族传统体育与旅游产业的融合提供了新契机。该文以吕梁地区为例,深入分析了民族传统体育在助推体验式旅游发展过程中存在的问题,并从产品开发、体验升级、活动创新3个方面提出了相应的发展策略。旨在通过系统性研究,推动文旅产业提质增效,实现文化遗产的活态传承,为同类地区体验式旅游的发展提供实践参考。The Lvliang region,with its unique mountainous geographical environment and Yellow River cultural heritage,has nurtured traditional ethnic sports such as Wenshui Changquan,laying a solid resource foundation for the development of experiential tourism.Currently,the policy of integrating culture and tourism and the demand for cultural experience from tourists provide new opportunities for the integration of traditional ethnic sports and the tourism industry.This article takes the Lvliang area as an example to deeply analyze the problems that exist in promoting the development of experiential tourism through traditional ethnic sports,and proposes corresponding development strategies from three aspects:product development,experience enhancement,and activity innovation.Through systematic approaches,it aims to boost the quality and efficiency improvement of the cultural and tourism industry through systematic research,achieve the dynamic inheritance of cultural heritage,and provide practical reference for the development of experiential tourism in similar regions.

关 键 词：吕梁 民族传统体育 文水长拳 体验式旅游 

分 类 号：G80-05[文化科学—运动人体科学]