城市公共文化空间的地方建构——以成都城市书店为例  

The Place Construction of Urban Public Cultural Space:Take the City Bookstores in Chengdu as an Example

作　　者：曹璞 薛稚尧 熊兰 Cao Pu;Xue Zhiyao;Xiong Lan(Southwest Jiaotong University;Communication University of China)

机构地区：[1]西南交通大学人文学院,四川成都611756 [2]中国传媒大学动画与数字艺术学院,北京100024

出　　处：《新闻与传播评论》2025年第3期90-102,共13页Journalism & Communication Review

基　　金：四川省哲学社会科学重点研究基地数字文化与传媒研究基地一般项目(CDCM202109);四川省社科规划基金青年项目(SC22C016)。

摘　　要：以保罗·亚当斯关于媒介与地理学的思考作为理论基点,运用质性研究方法,以成都城市书店为例,可探究城市公共文化空间的地方建构机制及其与媒介、身体之间的互动关系。研究发现,在深度媒介化语境下,社交媒体通过对城市书店物理空间和身体感知的再现,将其从日常生活中抽离,突出“偏离常规”的特性,引发“媒介朝圣”的动机。书店空间中身体、媒介与地方的互动所生成的多元感官体验激发情感、累积记忆,形成“诠释循环”与“地方重构”两种地方建构路径。在此过程中,不同社会主体相互角力,共同形塑地方意义。空间使用者“自下而上”的地方建构路径一方面为城市空间地方创生注入了新潜力,另一方面又受到商业资本的裹挟——视觉霸权压抑和干扰了多元感官体验,部分遮蔽具身实践的创新潜力,进一步强化“视觉中心主义”的叙事;而“数据体制”则将媒介驯化为消费导图,不均衡的可见性加剧了空间生产的不平等。Based on Paul Adams' thinking on media and geography,this paper takes bookstores in Chengdu as an example to explore the process of place construction of urban public space and its interaction with media and bodies,using qualitative research methods.The findings show that in the context of deep mediatization,the media representation alienates urban bookstores from everyday life,highlighting the characteristic of “departure” which triggers readers' motivation for “media pilgrimages”.The multi-sensory experience generated by the interaction between bodies,media and place in the bookstore stimulates emotions and accumulates memories.As a consequence,two kinds of place construction were made by the mechanism,which are “hermeneutic circle” and “place reconstruction”.In this process,different actors,driven by interests or emotions,wrestle with each other and influence the generation of place meaning.On the one hand,the “bottom-up” path of place making brings new potential for the creation of urban space.On the other hand,this potential is trapped by commercial capital.Visual hegemony suppresses and interferes with multiple sensory experiences,partially obscures the creative potential of embodied practices,and further reinforces the narrative of “visual centrism”.The “data regime” domesticates the media as guides of consumerism.The asymetric visibility exacerbates the inequality of spatial production.

关 键 词：城市传播 传播地理学 具身 实践 地方 

分 类 号：G206[文化科学—传播学]