基于数据要素流通的区块链数据加速交换技术——以收视率数据存储与应用系统为例  

Blockchain Data Acceleration Exchange Technology Based on Data Element Circulation-Taking the Ratings Data Storage and Application System as an Example

作　　者：赵钦 高明娟 黄文凯 ZHAO Qin;GAO Mingjuan;HUANG Wenkai(Guangxi Zhuang Autonomous Region Information Center,Nanning 530028,China;Inspur Industrial Internet Co.,Ltd.,Ji'nan 250101,China)

机构地区：[1]广西壮族自治区信息中心,广西南宁530028 [2]浪潮工业互联网股份有限公司,山东济南250101

出　　处：《现代信息科技》2025年第8期185-189,共5页Modern Information Technology

摘　　要：基于收视率数据存储与应用系统建设项目实例,针对收视率造假引发的数据要素流通难问题,提出采用区块链技术实现数据全生命周期可信管控。根据业务需求综合运用大数据、云储存和区块链技术建立系统平台,采用前后端分离结构体系通过广电区块链系统实现和公共区块链系统链接,实现用户收视行为采集、汇总存储、分析、存证等功能,提出搭建数据加速交换通道解决数据要素流通效率低的问题,利用数据位置模型和聚合上传方法加速区块链数据交换,能够保证收视率数据安全、可信。Based on the actual example of the ratings data storage and application system construction project,aiming at the difficult circulation of data elements caused by ratings fraud,blockchain technology is proposed to achieve trusted management and control of the whole data life cycle.According to business needs,the system platform is established by comprehensively applying Big Data,cloud storage and blockchain technology.The front-end and back-end separation structure system is adopted to realize the connection with the public blockchain system through the broadcast and television blockchain system,so as to realize the collection,summary storage,analysis,certification,and other functions of users'viewing behaviors.The accelerated data exchange channel is proposed to solve the problem of low circulation efficiency of data elements.Using data location models and aggregated upload methods to accelerate blockchain data exchange can ensure the security and trustworthiness of ratings data.

关 键 词：数据要素流通 区块链 收视率数据存储与应用系统 加速交换 

分 类 号：TP311.1[自动化与计算机技术—计算机软件与理论]