互联网金融对促进纺织服装企业转型发展的作用思考  

Reflections on the role of Internet finance in promoting the transformation and development of textile and garment enterprises

作　　者：朱曼莉 Zhu Manli(Shangqiu Institute of Technology,Shangqiu 476000,China)

机构地区：[1]商丘工学院,河南商丘476000

出　　处：《纺织报告》2025年第3期45-47,共3页

摘　　要：文章深入探讨互联网金融对纺织服装企业转型发展的作用,分析互联网金融的特点与主要模式,剖析纺织服装企业传统经营模式及当前面临的转型压力,阐述互联网金融在企业融资、市场营销和供应链管理中的重要应用,提出加强知识培训、构建服务平台、推动数字化转型与智能化升级以及加强风险管理等促进企业转型的策略,为企业发展提供指导。This paper deeply discusses the role of Internet finance in the transformation and development of textile and garment enterprises,analyzes the characteristics and main models of Internet finance,and analyzes the traditional business model of textile and garment enterprises and the current transformation pressure,expounds the important application of Internet finance in corporate financing,marketing and supply chain management,proposes strategies to promote enterprise transformation,such as strengthening knowledge training,building service platforms,promoting digital transformation and intelligent upgrading,and strengthening risk management,so as to provide guidance for enterprise development.

关 键 词：互联网金融 纺织服装企业 转型发展 

分 类 号：J523.5[艺术—艺术设计]