基于微笑曲线理论的耀州瓷文创产品创新设计研究  

Research on Innovative Design of Yaozhou Porcelain Cultural and Creative Products Based on the Smile Curve Theory

作　　者：辛凤 白桂其 

机构地区：[1]陕西科技大学

出　　处：《中国陶瓷工业》2025年第2期104-108,共5页China Ceramic Industry

基　　金：2024年度中国工艺美术学会课题研究项目(CNACS2024-I-41)。

摘　　要：本研究旨在探讨微笑曲线理论在耀州瓷文化创意产品设计中的应用,以提升其市场竞争力和艺术价值。采用文献资料收集与案例分析相结合的方法,深入分析微笑曲线各阶段对耀州瓷文创产品设计的影响。研究结果表明,将微笑曲线理论融入设计过程能够有效增强产品的创新性和文化内涵,进而提高市场认可度。微笑曲线理论为耀州瓷文创产品的创新设计提供了新的视角和策略,有助于推动传统工艺的现代转型与可持续发展。This study aims to explore the application of the Smile Curve Theory in the design of Yaozhou porcelain cultural and creative products to enhance their market competitiveness and artistic value.By employing a combination of literature review and case analysis,the study deeply examines the impact of various stages of the Smile Curve on the design of Yaozhou porcelain cultural and creative products.The results indicate that integrating the Smile Curve Theory into the design process can effectively enhance the innovation and cultural connotation of the products,thereby increasing market recognition.The Smile Curve Theory provides new perspectives and strategies for the innovative design of Yaozhou porcelain cultural and creative products,contributing to the modern transformation and sustainable development of traditional crafts.

关 键 词：耀州瓷 微笑曲线理论 文创产品 创新设计 

分 类 号：TB472[一般工业技术—工业设计]