美国太平洋渔业公司衰亡原因探析  

The Reason of American Pacific Fisheries' Bankruptcy

作　　者：陈林博[1] 

机构地区：[1]南开大学历史学院,天津300071

出　　处：《科学．经济．社会》2015年第3期53-60,共8页Science Economy Society

摘　　要：美国太平洋渔业公司曾是具有世界影响力的鲑鱼罐头生产、加工及销售企业。20世纪30年代以前,该公司迅速发展壮大;20世纪30年代末以后,公司因外部环境变化和内部管理不善而逐渐走向破产。外部环境的不利因素主要有,太平洋鲑鱼的捕捞量日益缩减、消费者饮食偏好更加多样化、渔业法律规章日臻完善、劳动力成本不断升高;公司的内部管理问题是,经营者的决策缺乏制衡、垂直化经营模型的逐渐瓦解、经营理念未能一以贯之、生产成本高而净收益低的状况无法扭转。通过企业战略管理理论的SWOT分析法可以看出,美国太平洋渔业公司的破产具有必然性,其破产经验也值得所有资源导向型企业借鉴。American Pacific Fisheries was one of the largest salmon catching,canning and selling enterprises in theworld. Before the 1930 s,the company was growing rapidly. However,after the end of the 1930 s,the companyhad been gradually going bankrupt because of the external environment changing and the internal managementproblems. The unfavorable external factors are:the shrink of pacific salmon catching,the diversity of eating preferences,the improvement of fishery laws and regulations,and the rise of labor costs. The internal management issues are:thearbitrary of decision-making,the disintegration of vertical model,the discontinuity of the business philosophy and the dete-rioration of high costs with low income. Through the SWOT analytic method of enterprise strategic management theory,it isproved that the company has the inevitability of bankruptcy,which also warns on other resource-oriented industries orenterprises.

关 键 词：美国太平洋渔业公司 鲑鱼 鲑鱼罐头 SWOT分析法 

分 类 号：F316.4[经济管理—产业经济]