杭州旅游企业家(经理人)队伍现状研究  

A Study of the Present Situation of Entrepreneurs(Managers) in Hangzhou Tourist Industry

作　　者：崔凤军[1] 王莹[2] 

机构地区：[1]杭州市旅游委员会 [2]浙江工商大学旅游学院

出　　处：《浙江旅游职业学院学报》2006年第3期6-15,5,共11页Journal of Tourism College of Zhejiang

摘　　要：创建旅游经济强市(省、区、县)的关键要素之一是培育一批旅游企业家队伍。该文对杭州市的旅游企业家进行了问卷调查,分析了杭州市旅游企业家、旅游经理人队伍的现状,评述了杭州旅游行业的创业环境。It is very important to build a group of tourist entrepreneurs for constructing a city strong in tourism industry. In this paper, the authors had carried out some investigations on the tourist entrepreneurs (managers) group of Hangzhou city, and had analyzed their present situation. Some comments upon the enterprising environment of Hangzhou tourism industry were made.

关 键 词：旅游企业家 旅游经理人 队伍建设 杭州 

分 类 号：F592.7[经济管理—旅游管理]