China's Booming Licensing Market  

作　　者：Alice Yang 

机构地区：[1]china toy & juvenile products association

出　　处：《China's Foreign Trade》2016年第5期27-,共1页中国对外贸易（英文版）

摘　　要：No one can ignore the Chinese market,and that is no different for the licensing market.According to data from LIMA(International Licensing Industry Merchandisers’Association),in 2015,China was ranked as the fifth largest licensing market in the world,with a market size of USD 7,61 billion.

关 键 词：China’s Booming Licensing Market 

分 类 号：F203[经济管理—国民经济]