手机造型语意认知评价的分析  

An analysis of Evaluation of Semantic Cognition of Mobile Phone Form

作　　者：张凌浩[1] 刘观庆[1] 

机构地区：[1]江南大学设计学院,江苏无锡214063

出　　处：《江南大学学报（人文社会科学版）》2004年第3期116-120,共5页Journal of Jiangnan University：Humanities & Social Sciences Edition

摘　　要：文章运用量化的语意差异分析法 ,研究消费者对手机造型认知的感觉与产品设计元素之间的关系和影响他们认知产品的因素 ,从而为设计师提供一种有潜力的可行方法 ,以帮助设计师利用产品语意差异的认知 。This paper deals with how consumers' feelings towards mobile phone forms relate to the elements of product design and influence their cognition of products, based on the study employing quantitative meaning difference analysis. A feasible way is suggested to help designers make the best use of cognition of product meaning differences so as to effectively develop new products.

关 键 词：感性 语意差异 认知 

分 类 号：TB472[一般工业技术—工业设计]