新时代中国经济话语对外传播的困境与策略分析  

Analysis of the Dilemma and Strategy of the External Communication of China’s Economic Discourse in the New Era

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作  者:王惠芬 

机构地区:[1]北京印刷学院新闻与传播学院,北京

出  处:《新闻传播科学》2023年第3期665-669,共5页Journalism and Communications

摘  要:当前,世界之变、时代之变使得国际政治经济秩序呈现出复杂多变的特点,面对国际社会对中国的“认知错位”,如何打破西方营造的“中国威胁论”,构建中国经济话语的对外传播体系,是新时代加强国际传播能力建设、全面提升国际传播效能的重要组成部分。本文从宏观与微观两个角度对新时代中国经济话语对外传播的现状进行分析,探究中国经济话语对外传播面临的困境,并提出相应策略。At present, the changes in the world and The Times have made the international political and economic order complicated and changeable. In the face of the “misperception” of China in the international community, how to break the “China threat theory” created by the West and build the external communication system of China’s economic discourse is an important part of strengthening the capacity building of international communication and comprehensively improving the effectiveness of international communication in the new era. This paper analyzes the current situation of the external communication of China’s economic discourse in the new era from the macro and micro perspectives, explores the difficulties faced by the external communication of China’s economic discourse, and puts forward corresponding strategies.

关 键 词:经济话语 对外传播 中国故事 

分 类 号:F12[经济管理—世界经济]

 

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