《电子商务概论》课程思政教学改革探索  

Exploration on the Reform of Ideological and Political Teaching in the Course of “Introduction to Electronic Commerce”

作　　者：李梅[1] 刘铭 

机构地区：[1]四川华新现代职业学院,四川 成都 [2]成都市铁路中学校,四川 成都

出　　处：《职业教育（汉斯）》2022年第4期418-423,共6页Vocational Education

摘　　要：我国很多高校都开设了电子商务专业,在市场经济和信息科技的引导下,电子商务与人们的日常生产生活息息相关,如何深入挖掘该专业的课程思政体系已经成为高校的重点研究问题。本文以《电子商务概论》为例,从时代角度和人才培养角度分析课程思政改革的必要性,结合当前教育的实际情况展开深入引导,并不断摸索多元化的改革方式,希望不断缩短电子商务专业与思政教育之间的距离,培养专业能力过硬、具有前瞻性眼光的高素质人才队伍,以供参考。Many colleges and universities in my country have set up e-commerce majors. Under the guidance of market economy and information technology, e-commerce is closely related to people’s daily production and life. How to deeply dig the ideological and political system of this major has become a key research issue in colleges and universities. This paper takes “Introduction to Electronic Commerce” as an example, analyzes the necessity of curriculum ideological and political reform from the perspective of the times and personnel training, conducts in-depth guidance based on the actual situation of current education, and constantly explores diversified reform methods, hoping to continuously shorten the distance between e-commerce major and ideological and political education, and cultivate a high-quality talent team with excellent professional ability and forward-looking vision for reference.

关 键 词：电子商务 课程思政 思政教育 

分 类 号：G641[文化科学—高等教育学]