移动播客的发展及产业模式研究  

The Research of Mobile Podcasting's Development and Industrialization Mode

作　　者：叶亚芳[1] YE Ya-fang　

机构地区：[1]广东岭南职业技术学院,信息工程学院,广东,广州,510663

出　　处：《电脑知识与技术（过刊）》2007年第18期1587-1588,共2页Computer Knowledge and Technology

摘　　要：移动播客是互联网和电信网融合的产物,是信息发布、业务宣传和产品销售的渠道之一.它基于电信运营商的庞大客户群,为快速进行信息业务的传播和销售提供便捷.移动播客是播客产业跨媒介经营和增值服务发展的重要方向,有巨大的发展潜力.Mobile podcasting is integration of the Internet and telecommunications networks,and one of the channels of information pulish,business information and product sales. Based on the large customer group of telecommunication operators,it is the Convenient for Information dissemination and sales. Mobile podcasting is the important direction of podcasting industry cross-media operations and the development of value-added services,and has huge potential for development.

关 键 词：播客 移动播客 WAP 产业模式 

分 类 号：TP393[自动化与计算机技术—计算机应用技术;自动化与计算机技术—计算机科学与技术]