敦煌题材:文化内涵与品牌效应——“20世纪敦煌题材文艺创作与传播”系列论文  

Dunhuang Theme:Culture Connotation and Brand Effect

作　　者：张懿红[1] 

机构地区：[1]兰州城市学院文学院,甘肃兰州730070

出　　处：《甘肃高师学报》2012年第3期1-7,共7页Journal of Gansu Normal Colleges

基　　金：甘肃省高等学校研究生导师科研项目"20世纪敦煌题材文艺创作与传播"的成果(0811-02)

摘　　要：当代敦煌题材文艺创作与传播有以下规律:一、各类创作的艺术水准不均衡,敦煌历史文化蕴含的诗性表达是决定作品艺术水准的重要因素,但艺术水准并非决定社会影响力的唯一因素。二、敦煌题材文艺作品以多种方式借鉴敦煌学、敦煌艺术和敦煌历史文化,这是一个文化意义生成过程和审美价值增加过程,有助于敦煌学的普及。三、文艺作品对敦煌的认知和阐释是社会集体想象物的产物,其中的经典之作影响后继创作,造成敦煌形象的定型化效应。反之,文艺作品塑造的敦煌形象也会培养、影响受众对敦煌的感知、理解和信仰,产生锚定效应,制造关于敦煌的共享价值,并培养受众对此类作品的选择性心理。四、当代敦煌题材文艺作品塑造的敦煌形象参与了中国—甘肃—敦煌的文化发展和经济社会发展。但是,以政府介入的形式扶持敦煌题材文艺创作也存在一些问题,关系到此类创作的理性发展。The creation and spread of literary and artistic works based on Dunhuang follow these rules: the first,various works are different in art level in which an important factor is the poetic expression of Dunhuang history culture,but art level is not the only factor deciding their social influence;the second,literary and artistic works based on Dunhuang widely refer to Dunhuang studies,Dunhuang art and Dunhuang history culture,which is also a process generating cultural significance and proliferating aesthetic value,and helps to popularize Dunhuang studies;the third,cognition and interpretation of literary and artistic works are products of social collective imagines,and classic works influence the following creations,making the standardization of Dunhuang image.On the other hand,Dunhuang image shaped by works of literature and art can also cultivate and influence the audience in their cognition,understanding and belief of Dunhuang,causing anchoring effect,making sharing values,and culturing the selective psychology of audience to these works;the forth,the image shaped by works of contemporary literature and art based on Dunhuang has promoted the culture and economy development of China-Gansu-Dunhuang.But there come some problems when government interferes in and supports the creation of works based on Dunhuang,influencing the rational development of this kind of creation.

关 键 词：敦煌题材文艺创作 敦煌学 敦煌形象 

分 类 号：I0[文学—文学理论]