组织传播及其效果  

Organizational Communication and Its Effects

作　　者：林瑞基[1] 

机构地区：[1]深圳大学管理系

出　　处：《深圳大学学报（人文社会科学版）》1988年第4期80-93,共14页Journal of Shenzhen University：Humanities & Social Sciences

摘　　要：组织传播学(Organizational Communication)是一门新兴学科,它和管理科学、公共关系学有着紧密的联系。从学科体系上看,组织传播和公共关系都是管理科学的分支学科,但两者又相互联系、相互渗透,它们的研究目的相同,研究内容有很多互相交叉,学科性质很接近。在公共关系中通常把组织传播作为一种方法研究。本文在介绍组织传播的同时,阐述了它与管理科学、公共关系的学科联系。此外,对组织传播效果做了较深入的研究。Organizational communication is a newly emerging subject closely linked with thescience of management and with PR as an academic sudject. In terms of system of aca-demic subject, both organizational communication and PR are branches of the scienceof management. And the two are mutually linked and penetrating. The purposes of theirresearch work are identical, while their contents of research have many intersectionsand overlaps. In PR system. organizational communication is more often than not re-garded as a methodological study. This essay, while giving an introduction to organi-zational communication, elaborates on its relationship with management science and PR.Also a deep-going study is conducted on its effects.

关 键 词：研究内容 社会文化学 信息量 新兴学科 学科性质 学科体系 组织管理 领导者 组织传播 人文社会科学版 

分 类 号：C55[社会学]