探析"韩流"文化现象对中国服装市场的影响  

Influence from Korean Fashion Culture on China Fashion Market

作　　者：高磊[1] 

机构地区：[1]武汉科技学院服装学院,湖北武汉430073

出　　处：《武汉科技学院学报》2004年第6期42-45,共4页Journal of Wuhan Institute of Science and Technology

摘　　要：本文通过对"韩流"现象的分析,对韩国的文化背景进行探究,使我们对韩国的企业文化和品牌文化有所了解,并取其所长,为中国服装业的可持续性发展提供有益的借鉴。Probe into the ' South Korean Trend ' phenomenon of exerting an influence on the Chinese clothing market This text probes into the culture background of Korea S. through an analysis of' South Korean Trend ' phenomenon, make us understand to some extent about corporate culture and brand culture of Korea S., and fetch its chief of institute, offer helpful reference for sustainable development of the Chinese clothing industry

关 键 词：韩流 韩国文化 企业文化 品牌文化 

分 类 号：TS941.717[轻工技术与工程—服装设计与工程] TS941.15