中华老字号企业复兴的关键:创新力与控制力的动态统一  

Key to Rejuvenation of Old Established Firm: the Dynamic Unification of Innovation Ability and Control Ability

作　　者：贺爱忠[1] 彭星闾[2] 

机构地区：[1]湖南商学院,湖南长沙410205 [2]中南财经政法大学,湖北武汉430064

出　　处：《商业经济与管理》2005年第7期24-28,共5页Journal of Business Economics

基　　金：国家社科基金项目(04BJY033);湖南省社科基金项目(02YB85);湖南省教育厅重点资助科研项目(03A021)

摘　　要：曾经长盛不衰的中华老字号企业,如今绝大多数岌岌可危。是什么原因造成的呢?本文在分析社会各界观点的基础上提出了自己的观点:创新力与控制力的失衡。认为创新力是老字号发展壮大的推动力,控制力是老字号发展壮大的保障,老字号复兴的关键在于创新力与控制力的动态统一。在此基础上,探讨了老字号创新力与控制力动态统一的具体实现途径。Most of the once prosperous China's old established firm are in danger nowadays. What is the reason? This paper has put forward its own view on the basis of analyzing views of various circles of society: Innovation ability and control ability are out of balance. Innovation ability is the prerequisite for the old established firm to develop, the control ability is the guarantee and the key to rejuvenation of old established firm is the dynamic unification of innovation ability and control ability. On this basis,this paper has probed into the concrete ways in which the old established firm realizes the dynamic unification of innovation ability and control ability.

关 键 词：中华老字号企业 创新力 控制力 统一 

分 类 号：F27[经济管理—企业管理]