从会展产业到会展专业——由会展业引起的对高等教育发展的若干思考  

Exhibition Industry and the Relevant Major——Some Thoughts for The Exhition Effects on the Development of Higher Education

作　　者：曾亚强[1] 

机构地区：[1]上海应用技术学院经济与管理工程系,上海200235

出　　处：《上海应用技术学院学报（自然科学版）》2005年第4期249-251,共3页Journal of Shanghai Institute of Technology: Natural Science

摘　　要：会展专业是顺应会展产业对高层次专业人才的需求而开设的,在时间上它和会展产业的形成差不多同步,这既体现了新经济时代的特征,也体现了高等教育大众化时代的特征。The exhibition major is established for the need of advanced human resources in exhibition industry in accordance with exhibition, which represents the characters of the new economic era and of higher education popularization. This paper states these characters deeply.

关 键 词：会展 文化 高等教育大众化 

分 类 号：F713.83-4[经济管理—广告] G642.3[经济管理—产业经济]