关注大学生理性消费  

Paying Close Attention to College Studentsr Rational Consumption

作　　者：郭金峰[1] 李庆波[1] 胡惠英[1] 

机构地区：[1]河北科技大学,河北石家庄050018

出　　处：《河北科技大学学报（社会科学版）》2006年第1期89-91,共3页Journal of Hebei University of Science and Technology:Social Sciences

摘　　要：大学生作为社会中的特殊消费群体,他们的消费在社会大背景的影响下日益多样化、超前化、现代化。高校承担着教育、培养和管理学生的重要职责,所以高校应充分重视大学生的消费心理和消费观,加强对大学生理性消费观的培养。本文分析了大学生的非理性消费现状,提出高校积极引导大学生理性消费的几点建议。College students are regarded as a special consuming group of the society , whose consumption becomes more and more varied,advanced and mordern under the influence of the society. The institution of higher learning shoulders the responsibility of educating , cultivating and administrating students, so they should take full notice of college students＂ consuming mentality and consuming view,strengthening the cultivation of the rational consuming view of the college students . The paper analyses the situation of the college students＂ non-rational consuming view and puts forward some advices on how to guide college students＂ rational consumption actively.

关 键 词：大学生 非理性消费 理性消费 消费心理 

分 类 号：G641[文化科学—高等教育学] G645.5[文化科学—教育学]