汽车销售企业的闭环供应链优化模式研究  

Research on optimizing closed-loop supply chain model of Chinese automobile sales corporation

作　　者：吴泗宗[1] 郑鑫[1] 

机构地区：[1]同济大学经济与管理学院,上海200092

出　　处：《哈尔滨商业大学学报（自然科学版）》2006年第3期108-111,共4页Journal of Harbin University of Commerce：Natural Sciences Edition

基　　金：国家自然科学基金项目资助(70272031)

摘　　要：针对目前汽车销售企业供应链系统中存在的单向的销售链,缺乏统一的信息沟通平台,缺乏战略合作联盟意识等问题,运用供应链管理理论,从物流、信息流、资金流和逆向供应链等角度进行了分析,提出汽车销售企业的闭环供应链优化模式,并探讨了该模式在中国汽车销售领域的应用价值.According to the problems of the supply chain of current automobile sales corporations, such as the single sales chain, lack of a consolidated information platform, lack of the concepts of strategic cooperation league, this paper discusses how to set up the optimized model of supply chain in the automobile sales corporations through the perspective of logistics, information flow, fund flow and reverse supply chain based on the supply chain management theory. Analyses the application value of the optimized model.

关 键 词：汽车销售企业 逆向供应链 闭环供应链 

分 类 号：F272[经济管理—企业管理]