北京服装产业链的整合探究  

Discussion on Adjustment of Beijing Apparel Industry Chain

作　　者：吴伟霞[1] 朱友干[2] 

机构地区：[1]北京服装学院商学院,北京100029 [2]北京服装学院教务处,北京100029

出　　处：《北京服装学院学报（自然科学版）》2006年第2期51-54,59,共5页Journal of Beijing Institute of Fashion Technology：Natural Science Edition

摘　　要：北京具备较好的服装产业基础和市场优势,有高校云集的智力资源优势,有政府的政策支持和奥运带来的机遇.要将北京建成世界“时装之都”,关键在于如何将这些优势真正有效地转化为北京服装产业链的竞争优势.本文对北京服装产业链的现状及存在的问题进行了分析,在此基础上,对北京服装产业链的整合方案提出了建议.Beijing has stronger basis of apparel and textile industry, the advantages of market and mental resources of many universities and institutes, policy support of government and many opportunities from Olympic Games in 2008. If we wish Beijing become the Capital of Fashionable Garments in the world, we have to solve the key problem of how to turn these advantages into competition power of Beijing apparel industry chain. After analyzing the current state and existing problems of Beijing apparel industry chain, this paper gave some suggestions on how to adjust Beijing apparel industry chain.

关 键 词：服装产业链 整合 竞争优势 时装之都 

分 类 号：F234.3[经济管理—会计学]