整合是企业并购成功的关键  

Integration is Key for the Success of Enterprise M&A

作　　者：蔡柏良[1] 

机构地区：[1]盐城师范学院经贸学院,江苏盐城224002

出　　处：《中国流通经济》2006年第11期45-48,共4页China Business and Market

基　　金：江苏省教育厅高校哲学社会科学研究项目<企业并购的理论与实证研究>(项目编号:05SJD630025)的阶段性研究成果之一

摘　　要：本文认为,企业并购动机得不到充分体现,企业并购策略应用失当,企业并购后整合不力等都是企业并购失败的原因,而整合失败则是其中的关键,只有整合成功才能保证企业并购成功。文章提出,为了成功进行企业并购,必须坚持先“融合”再“整合”的策略,并着力在战略整合、组织整合、文化整合等三个方面进行并购整合。The authors point out that motivation of enterprise M＆A not being fully embodied, strategies of enterprise M＆A not being applied correctly, and the inefficient integration are all the causes for the failure of enterprise M＆A. The failure of integration is the most important one. Successful integration means successful M＆A. To successfully implement enterprise M＆A, we should adhere to the principle of “merger first, integration second”, pay more attention to integration in strategy, organization, and culture.

关 键 词：整合 企业 并购 关键 

分 类 号：F271[经济管理—企业管理]