论虚拟现实技术在包装设计中的作用  

Discussion on Function of Virtual Reality Technology in Packaging Design

作　　者：李隐璞[1] 胡丽琴[1] 沈智慧[1] 

机构地区：[1]湖南工业大学,株洲412008

出　　处：《包装工程》2006年第6期345-347,共3页Packaging Engineering

基　　金：湖南省教育厅科技项目(07)

摘　　要：虚拟现实技术是一门崭新的综合性信息技术,把它与包装设计有机地结合起来,可以为创建和体验商品包装的虚拟世界提供有力的支持。应用虚拟现实技术设计商品包装,不但能充分表达出设计师的设计意图,而且能够使消费者融入到商品包装充满艺术氛围和审美情趣的虚拟环境之中。Virtual reality technology is a brand - new comprehensive information technology, and combining it with package design organically can establish and experience the effective support of fictitious world of commodity packaging. Employing the commodity packaging of virtual reality design, not only can fully express the designer＇s design intention, but also can make consumers incorporate in the fictitious environment which is full of artistic atmosphere, aesthetics temperament, and interest.

关 键 词：虚拟现实 包装设计 数字技术 

分 类 号：TB482[一般工业技术—包装工程] TP39[自动化与计算机技术—计算机应用技术]