会展专业人才培养定位分析  

Analysis of the Positioning for MICE Professional Personnel

作　　者：肖玲凤[1] 裴向军[1] 

机构地区：[1]浙江树人大学外经贸学院,浙江杭州310015

出　　处：《浙江树人大学学报（人文社会科学版）》2007年第3期84-85,98,共3页Journal of Zhejiang Shuren University(Humanities and Social Sciences)

基　　金：浙江省教育厅科研项目"浙江会展经济效益和潜力研究"(20051121)课题阶段性研究成果

摘　　要：近年来,中国会展业的高速发展急需会展专业人才,会展专业合格人才的培养已成为高校面临的新问题。本文从会展专业人才培养定位的角度,通过用人单位、高校和国外会展教育三方面的分析,对高校如何培养会展专业人才展开初步的讨论。The rapid development of MICE in China requires professional personnel urgently in recent years. How to train qualified professionals is a tough problem that colleges and universities are facing now. From the moral angle of positioning of MICE professional training and based on the analysis in the aspects of employing units, institutions of high learning and foreign MICE education, this paper puts forward some feasible measures for MICE professional training in colleges and universities.

关 键 词：会展专业人才 会展教育 人才培养定位 

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