从复杂网络视角看文化信仰及商人与代理关系  

The Study on the Cultural Beliefs and Agency Relations from the Point of View of Complex Network

作　　者：汤玮亮[1] 杨建梅[1] 庄东[1] 李敏[1] 

机构地区：[1]华南理工大学工商管理学院,广州510641

出　　处：《复杂系统与复杂性科学》2007年第1期15-21,共7页Complex Systems and Complexity Science

基　　金：国家863计划(2002AA234021)

摘　　要：用数值模拟方法,探讨了WS小世界网络和BA无标度网络这两种类型网络上商人与代理的关系。在WS规则生成的小世界网络中,结合文化信仰,观察了商人网络的节点平均度、执行欺诈策略的代理所占的比例和商人付给代理的工资这3个参数的变化对所有欺诈代理的平均收益和所有诚实代理的平均收益的影响。在BA规则生成的无标度网络中,则发现了顶点度与欺诈代理收益之间的关系。Numerical simulation is used to discuss agency relations respectively in the WS small-world network and the BA scale-free network. In the WS small-world network, we investigate when the three parameters change which are mean degree in the merchant-merchant network, the proportion of cheating agents in the agent group and the wages merchants give to agents, how these changes influence on all the cheating agents＇ average profit and all the honest agents＇ profit. In the BA scale-free network, we find out the relationship of node degree, node betweenness and cheating agents＇ profit.

关 键 词：代理关系 复杂网络 商人 文化 无标度网络 小世界网络 数值模拟方法 规则生成 

分 类 号：F271[经济管理—企业管理]