工学结合培养模式下“双导师制”的探索与实践——以浙江金融职业学院市场营销专业为例  

Research and Practice of the Double Tutorial System under the Teaching Mode of the Combination of Work and Study——Take an example of the marketing department in Zhejiang Financial Professional College

作　　者：章金萍[1] 罗怀中[1] 方志坚[1] 

机构地区：[1]浙江金融职业学院,浙江杭州310018

出　　处：《天津职业大学学报》2007年第2期35-38,共4页Journal of Tianjin Vocational Institute

基　　金：2004浙江省新世纪教育教学改革项目<市场营销专业两年制教学改革>(项目编号XB04080)的阶段性成果。

摘　　要：通过对工学结合条件下技能型营销人才培养的深入探讨,总结了具有高职特色的“双导师制”培养模式的基本框架及其现实意义。This article analyzes the teaching mode of double tutorial under the combination of work and study thoroughly. This article also summarizes the revealing meaning of the mode and the basic framework of the double tutorial system in the mode of skilled marketing talented person with higher vocational characteristic.

关 键 词：“双导师制” 工学结合 培养模式 

分 类 号：G719.21[文化科学—职业技术教育学]